What is ManifestoAuto, and how does it help my dealership?+
ManifestoAuto is an automotive AI enablement company. We provide practical, compliance-focused training and prompt libraries designed specifically for car salespeople, sales managers, and finance professionals. We do not sell generic AI tools. Instead, we teach your staff how to use generative models safely and efficiently to draft lead responses, prepare for objections, and generate compliant marketing copy, directly improving response times and lead-to-appointment conversion rates.
Does my sales team need prior coding or technical experience?+
No. Our courses are built for retail automotive professionals with zero technical background. If your team can use a CRM, send a text message, and copy-paste text, they have all the skills needed to complete the training. We translate complex AI concepts into plain dealership language—such as desking, trade appraisals, and CRM management.
How does this training ensure my staff doesn't violate customer privacy laws?+
Privacy is the core of our curriculum. In Module 8 (Safety and Privacy), we teach a strict data classification framework. Salespeople are trained to identify Prohibited data (like SSNs, credit scores, and bank details) and Sensitive data (like phone numbers and email addresses). They learn to strip this information out before using any external AI tool, ensuring compliance with the Gramm-Leach-Bliley Act (GLBA) and the FTC Safeguards Rule.
Will AI-generated text messages violate TCPA regulations regarding spam?+
AI itself does not violate TCPA, but how you send those messages can. Our training emphasizes that all text messages must be sent only to customers who have provided express written opt-in consent. Furthermore, we teach salespeople to include clear opt-out language (such as 'Reply STOP') in every SMS and respect local quiet hours (no communications before 8:00 AM or after 8:00 PM local buyer time).
Can AI make mistakes or invent fake vehicle features?+
Yes. Generative AI models can 'hallucinate' specifications, warranty details, or pricing if left unconstrained. To combat this, ManifestoAuto teaches 'source-grounded prompting.' Salespeople learn to copy and paste raw data sheets or window stickers directly into prompts, locking the AI to verified facts. We also enforce a strict Human Approval Matrix: no message, price quote, or spec list is ever sent to a customer without manual verification by the salesperson.
How long does it take to complete the Academy training?+
The complete Academy course consists of 8 modules. Each module takes approximately 45 to 60 minutes of focused study, including lessons, copyable prompt practice, and knowledge checks. The course is self-paced, allowing sales consultants to complete lessons during quiet times on the showroom floor or between customer appointments.
What is the Capstone project, and how is it graded?+
The Capstone is a realistic, end-to-end sales simulation completed at the end of Module 8. Learners receive an inbound lead profile with trade-in details, credit questions, and historical CRM notes. They must draft first-response communications, address pricing objections, write a compliant marketing asset, and complete a detailed safety audit log. Submissions are graded against an 8-point rubric. A failure in any safety area (such as quoting unverified rates or pasting PII) results in a failing grade.
Does this replace our existing CRM templates?+
No. ManifestoAuto training complements your CRM. While CRM templates provide a static starting point, AI assistance allows your team to personalize those responses to address the customer's specific questions (e.g., trade-in concerns, specific trim highlights) in seconds. This personalization improves engagement and response rates compared to rigid, automated CRM templates.
Can we train our entire sales floor at once?+
Yes. We offer enterprise licensing and custom deployment plans for single dealerships and large dealer groups. Sales managers receive dashboard access to track their team's module completion rates, practical exercise submissions, and Capstone scores, ensuring accountability throughout the training program.
How do we get started?+
You can request early access to the ManifestoAuto Academy by joining our waitlist or scheduling a demo. We will provide a complete syllabus briefing, custom pricing for your team size, and access to our Starter Prompt Library to help your team immediately improve their follow-up speed.